welcome to our world
(let's work together)
OUR FOUNDER
HI LOVIE, I'M INDY
But I wasn’t always the passionate, creative butterfly I am today. There was a time when I felt constantly out of place, a bit insecure, and painfully unaware of how much beauty there would be in my future.
That all changed when I enrolled in photography study. Suddenly, my world opened up and I could feel my purpose taking shape. Behind the lens, I felt more happiness, confidence, and opportunity than I had ever experienced. And when I took a leap of faith and created Atelier Shai, I knew I had more than big dreams – I had a life-changing vision.
You see, it’s always been about more than simply taking beautiful photos. It’s about using my expertise to empower other women on journeys of their own. It’s the opportunity to capture moments in time, savouring even the smallest details, and sharing them in a way that tells a story.
It’s the ability to travel to places that inspire me and bottle up the beauty around me into imagery that makes you feel something.
As creative entrepreneurs, we get the chance to express our multi-passionate hearts through a business that leaves our own cup overflowing with joy, but also lifts others up in the process. And that is why I do what I do.
So tell me, what do you spend your days dreaming about? What aspirations are you chasing for yourself and for the incredible brand you’re building? How can I help you throw a lasso around them and pull them down into your reality?
But first, if we’re going to do this together, let’s do it right. We should start here…
brand photographer, creative production expert, and aesthetics-obsessed Dutchie with a constant craving for travel.
FIG. 01
forever inspiration
say hi mom, dad, little sis and billy
MY FOREVER FAVOURITES
get to know me -
long drives with the windows down
02.
my morning coffee
01.
spontaneous travels
04.
catching the sunsets
03.
feeling my happiest in the sea
05.
quality time with my family
06.
Before we’re entrepreneurs, we’re humans. You’ll always be met with genuine respect & compassion. Our studio is a space where feedback is welcome, opinions are valued, fears are validated, and accomplishments are celebrated.
KINDNESS
FIG.
01
In order to do what we do best, you have to put your faith in us. Of course, we always take your wishes into account, but nothing revolutionary happens when we stay in our comfort zones. So trust the process, keep an open mind, and welcome in your next phase of growth with excitement!
faith
FIG.
02
There’s something electric about a woman on a mission, fueled by a passion and glowing from an enthusiasm for what she does. We work best with founders who exude positivity energy, believe in the spirit of collaboration, and are committed to creating the best possible results for their brand.
PASSION AND DRIVE
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03
our values
ATELIER SHAI
the heart of
our values
We believe in creative
SYNERGY
Collaboration is the foundation of everything we do. Because two fem-led brands with untethered passion, working side-by-side to create something that leaves an impact on the world around us? That’s magic. When we combine our knowledge, our experiences, and our visions, the result is undoubtedly better than what we can do alone.
Together, we’re bigger than a force of nature – we’re a force of creativity.
(LET’S WORK TOGETHER)
love letters
by women, for women
Our world is better with you in it
Now that you’ve dipped your toes into the universe of Atelier Shai, are you ready to stick around and see what we can create together? Consider this your official invite to join forces for your next personal brand shoot, product campaign, or guidance in business.
(WORK WITH US)
